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Marketing Speak

Cindy McCain discovered that her husband's great great uncle, Gunther McCain, was hanged for horse stealing and train robbery in Tennessee in 1889. The only existing photograph shows him standing on the gallows. On the back of the picture is this inscription: "Gunther McCain; horse thief. Sent to Tennessee Prison 1883, escaped 1887. Robbed the Tennessee Flyer six times. Caught by Pinkerton detectives, convicted and hanged in 1889." After letting the Republican Party's large staff of professional image consultants review this discovery, they took the following actions to assist John's campaign to become our next president. They decided to crop Gunther's picture, scan it in as an enlarged image, and edited it with image processing software so that all that is seen in the final picture is a head shot. Along with this enhanced photo, the accompanying biographical sketch was sent to the Associated Press: "Gunther McCain was a famous cattleman in early Tennessee history. His business empire grew to include acquisition of valuable equestrian assets and intimate dealings with the Tennessee railroad company. Beginning in 1883, he devoted several years of his life to service at a government facility, finally taking leave to resume his business enterprise with the railroad. In 1887 he was a key player in a vital investigation run by the renowned Pinkerton Detective Agency. In 1889 Gunther regrettably died suddenly during an important civic function held in his honor when the platform on which he was standing collapsed."

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Entry Dates: 9/8/2007-9/14/2009