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Honda Live Advert

Honda (UK) staged Britain's first ever truly live TV advertisement on the 29th of May 2008 on Channel 4. The three minute live spot -- which aired at 8.10pm -- was shown in real-time with no special effects, demonstrating the 'Difficult Is Worth Doing' philosophy of Honda's marketing campaign for its new Accord car.

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15 Comments

Current View: 15 / Show all Comments

jagginess : LVL 36: VP 4.4: said:

jagginess

Hidden (Show Comment) -26 votes

525 days 16 hours ago...

Has to be `Honda`, not `HONDA` and in one shot! Not good enough!

the_slick : LVL 35: VP 4.3: said:

the_slick

33 votes NegativePositive

525 days 13 hours ago...

Europeans get the best looking Accord. :( ...Crazy ad..

camelspotter : LVL 15: VP 2.4: said:

camelspotter

Hidden (Show Comment) -12 votes

525 days 12 hours ago...

I agree with jagginess! And the font didn`t match, too!

zecbmo : LVL 19: VP 2.8: said:

zecbmo

6 votes NegativePositive

524 days 17 hours ago...

that was still pretty awesome

Grimninja : LVL 34: VP 4.2: said:

Grimninja

17 votes NegativePositive

523 days 21 hours ago...

i consider this the best ad coz no crappy effects just a crazy ass stunt...

...damn now i wish they failed

and amazingly the plane that was used in this ad failed the day after haha... (true story)

btw someone post the other one...coz after they open the chutes its just amazing :P

BeagleBoy360 : LVL 22: VP 3.1: said:

BeagleBoy360

-5 votes NegativePositive

520 days 13 hours ago...

i would have changed the channel 15 secs into this ad.

scsuh : LVL 31: VP 4: said:

scsuh

-6 votes NegativePositive

520 days 12 hours ago...

the_slick. we get that same car...and it`s called the Acura TSX...and it`s not very good looking at all. About the commercial...i can understand it being difficult, but overall, it was pretty boring.

mohawkincuba : LVL 10: VP 1.9: said:

mohawkincuba

6 votes NegativePositive

520 days 11 hours ago...

well it would have more accurate if they spelled U.S. DOLLAR WHILE THEY WERE FALLING!

Fuzzyman123 : LVL 29: VP 3.8: said:

Fuzzyman123

4 votes NegativePositive

520 days 3 hours ago...

lol ^

Muufley : LVL 44: VP 5: said:

Muufley

8 votes NegativePositive

520 days 1 hour ago...

Grimninja is correct, the plane you see at 0.11 crashed at skydive dropzone Lillo in Spain. It was a PC-6 Pilatus Porter It lost a wing and 2 people died, the pilot and a jumper, the rest made it out.

Gimli000 : LVL 29: VP 3.8: said:

Gimli000

14 votes NegativePositive

520 days ago...

Love the Hello Mum at the end on the gloves. Nice touch.

proy900 : LVL 10: VP 1.9: said:

proy900

0 votes NegativePositive

520 days ago...

I thought there were no special effects. I definitely saw two computer generated text boxes at the beginning and end. FAKE!
No not really, t`was mighty ace!

memeyou : LVL 21: VP 3: said:

memeyou

-1 votes NegativePositive

519 days 23 hours ago...

too bad they all can`t fit in that little honda

fattirefury : LVL 36: VP 4.4: said:

fattirefury

-6 votes NegativePositive

519 days 22 hours ago...

Ah the English, so easily impressed

MindHunt : LVL 21: VP 3: said:

MindHunt

-3 votes NegativePositive

519 days 21 hours ago...

Millions of dollars sunk into an advertising campaign for a fucking car.

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